Advertisers

Over 65 years of international media experience

A senior leadership team who live, breathe and concentrate solely on international AV.

Meet the team

Approach

Streamlined approach & one point of contact frees up time for your core roles & significantly reduces stress levels. Our senior leadership team are involved in both strategy and implementation.

Manage

We look after ad clearance, delivery & can help with the complex legalities that go with an international TV buy.

Results

We don’t fly blind & you are our co-pilot. Our mantra (DIRPE) is instrumental in how we fine tune & grow client TV campaigns:
‍
- Data
- Insight
- Recommendation
- Potential Effect

We Move Fast

We move quickly but diligently. Our record is 10 days – ad creation through to airtime.

Client Benefits

Why choose us?

Process

A consistent output with the whole process (includes media planning, spot lists, terminology).

Consistency

Global TV Experts translates all of this into one consistent approach in a way that each advertiser is comfortable.

One Point of Contact

One central point of contact - instead of working with an agency in each country.

Strategy

Having one agency contact globally offers clients a centralised streamlined strategy that can be implemented in every country.

Time

Enables clients to have more time to focus on the important parts of the marketing / execution.

Testimonials

What our clients say

Execute with great efficiency.

Global TV Experts has been a trusted partner for many years and it's been fantastic. Working with Ben and the team is very easy. They listen to what we want, suggest the best way to get the biggest bang for our buck and execute with great efficiency.

Mattia Busuttil Murphy | Commercial Director | iGaming & Tourism Sectors

Would recommend as an international TV partner.

We have worked with Global TV Experts on a number of projects since 2020. They have a deep knowledge of the international TV marketplace and can advise all aspects of the media planning / buying / tv process. The team have helped us and our clients navigate the challenges and difficulties of advertising in multiple territories and would recommend as an international TV partner.

Anthony O’Neill | Managing Director | The TV Agency

FAQ

Common Questions

Which countries do you work in?

We are currently active in over 40 countries and adding new territories every month. We have recently signed a deal in Romania where the CPT is 20p!

How much should we be spending for a decent test on TV?

How long is a piece of string! Every territory will have a different answer, and every client can have different ambitions/targets.

The best course of action is to contact us & we will take you through a briefing process to ascertain territory interest, your ambition, targets and level of risk. We will then advise on best route and most importantly - the growth potential in each territory.

I am very interested, but don't have an ad - can you help me create one?

Absolutely - we have creative contacts in every country who can help, we also will look after your ad clearance & delivery (all included within our fees) to ensure you have a seamless and stress free entrance into your chosen terrritory.

I am a little confused about what I am allowed to say in my ad, can you help me with each countries legal viewpoint?

Yes - this is included in our ad clearance service, we will also bring extensive board level learnings to help you shape an efficient creative that will generate enquiries/reach from day one.

My campaign is live, how do you measure success?

We start by looking at the overall through your own analysis systems. TV should add significantly to your brand, direct and organic traffic & sales.

We then dig down into TV attributed performance using Adalyser, TV squared or similar, we are not wedded to a particular system - we choose which is best for you.

This coupled with our own extensive experience gives you a 360 degree performance view, which we can then build into ongoing campaign optimisations & forecasting.

Contact

Let’s create your next big project together.

Get in Touch